INTRODUCING EVOLVE STUDIO

Social media strategy, management, content creation and paid ads for brands who want to grow their social media platforms.

I combine data-driven insights, social media strategy, and your brand’s aesthetic to create content that resonates with your audience. Working with brands in the beauty, travel and health and wellness industries worldwide.

social media manager specializing in social media strategy

Hi, I’m Cathrine!

I was once a corporate marketing girly working as a Brand Strategist and Social Media Manager. After experiencing burnout from my 9 to 5, I still wanted to make use of my social media marketing expertise (while at the same time pursuing something I am passionate about: traveling!) to help small to medium-sized businesses thrive in this ever-evolving world of social media.

Hence, I started Evolve Studio as a side hustle back in 2018 — consulting for brands in different industries here and there until I decided that it was time to go full-time.

With over ten years of global experience, I specialize in Social Media Strategy, Content Creation, and Brand Storytelling.

And let me tell you, I absolutely love what I do! There’s nothing quite like helping clients thrive in the digital world.

Signature Services

Social Media Strategy & Management

If you don’t have time to work on your social media strategy, create content, and manage your social media day-to-day tasks, and you would like to work with a social media manager, we offer various social media management packages.

  • If you're a busy business owner looking to enhance your social media presence, grow your social media platforms, and you're ready to make an investment by outsourcing a social media specialist, then this service is for you.

  • We have two packages available, but here is an overview of what's included in this package:

    • Social Media Account Audit

    • Social Media Marketing Strategy

    • Overall Creative Direction

    • Monthly Content Taking (Photo and video)

    • Content Creation and Copywriting

    • Post Scheduling

    • Monthly Reporting

    Contact us for more information.

Audit and Social Media Strategy

An assessment of your existing social media platforms. You will also receive a Social Media Strategy roadmap or plan that will help align all your social media marketing efforts.

  • If you're a small to medium-sized business owner looking to enhance your social media presence and grow your social media platforms, but don't have the budget yet to outsource a social media specialist, then this service is for you.

  • - Power hour strategy session call

    - Social media audit of your existing social media platforms (ie. Instagram and TikTok)

    - Social media strategy document that includes information about the following:

    • Brand personality (Brand tone of voice, Core values and Visual identity)

    • Industry Insights (With a list of keywords on what people are searching for in your niche)

    • Target Market Analysis

    • Competitor Analysis

    • Content Strategy

    • Content Pillars

    • Content Ideas

    • Content Hooks

    • Brand Look and Feel

    • Sample Posts (Feed and Stories)

    • Content Calendar

    • Engagement Strategy

    • Hashtag Strategy

For new social media managers in need of guidance with your social media strategy, I offer 1-on-1 coaching.

One-on-One
Social Media Coaching

  • If you're a new social media manager who is just starting out and in need of guidance and resources to streamline your workflow efficiently.

  • This service includes a power hour strategy session call, an audit of your existing platforms, and the development of a social media strategy roadmap that serves as your guide.

Client Testimonials

  • She was able to help grow our platform and attract new leads.

    Cathrine and her team spearheaded our social media strategy and content for several months. During the time we worked together, she was able to help grow our platform and attract new leads. Besides these, she was also able to deliver quality content that resonated well with our audience.

    I would highly recommend working with Cathrine and her team!

    Timothy Beckford, CEO of I Heart NY and Gifbox, New York

  • She produces quality work.

    Cathrine is in charge of managing and creating strategies for our social platforms (IG, FB, Tiktok, Mailchimp). She has good communication skills, trustworthy, and has a very fast turnaround time. She is also responsible and produces quality work. Plus, she also understands our requirements very quickly and is able to create great content independently. We have been working together for years now, and I am grateful for this fuss-free collaboration with Cathrine!

    Jin Ling, Operations Manager of Kimage Group, Singapore

  • Our whole working process is clean and smooth.

    Cathrine is a professional in Social Media Marketing and Influencer Marketing. She helped us extend our influencer marketing efforts in the United States specifically in the fashion industry. She is also creative in developing and implementing social content. Our whole working process is clean and smooth. I recommend her especially if you're starting out and want to invest in social media marketing!

    Atina Xu, Marketing Manager of Arolora Style, Hong Kong

  • She quickly got acclimated and began adding value right away.

    I worked with Cathrine when I was in the early stages of building my brand. She quickly got acclimated and began adding value right away. She put together a social media strategy for me that included Pinterest, Instagram, and Facebook and my blog. She created all the graphics for my campaigns and even set them up to post automatically. She automated the content for the business. She was always super organized, communicated effectively and created effective work processes. I highly recommend Catherine and her team's services.

    Chanel Alexander, CEO of Digital Side Hustle

Are you a business owner currently experiencing the following? ✅ You don’t have enough time to plan and create content for your brand. ✅ You spend hours designing creative materials and writing captions, yet you find yourself staring at a bla
Posting consistently but not seeing sales? Here’s why 🚨 There’s a difference between content that grows and content that sells — and if your social media strategy isn’t built around that, you’re missing out on potentia